September Reels Trends: Hot Off the Press Weekly Instagram Reels Ideas
Looking to shake up your Reels game? You're in the right spot.
Each week, we'll showcase some of the top the Reels trends for small business owners, influencers, service providers, and coaches including weekly trending sounds plus how to use them in your business.
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September 2025 Reels Ideas
September 1
September 2025 Trending Audio:
🔗 Actually kinda glad it didn’t work out…
A softer version of Bad Bunny’s summer hit
How to use it:
The chorus of this song translates to “I should have taken more pictures.” When it first started trending, people were sharing clips of people and places they missed, or times they wished they could return to. We love how this trend flips that and invites you to look at the way things can work out for the better, even if they don’t go according to the original plan. This trend is great for sharing a bit of your story and the ways it looks a little different from what you thought you wanted. Feel free to expand in the caption!
Hook Ideas:
For product businesses:
Actually glad some things didn’t work out. My new life is way cooler.
Grateful for the things that didn’t work out the way I planned. Because where I am now is pretty cool.
Bringing a “so glad that didn’t work out” energy to my business – and loving it!
For service or knowledge-based businesses:
Actually kinda glad I stopped caring about [pain point]. My new life is kinda cool.
Actually kinda glad [big change] happened because this new life is way better
I wish I knew then how happy I’d be when the original plan didn’t work out
Example:
Example One: This service-based example reflects the core of this trend: turning setbacks into reframed stories.