August Reels Trends: Hot Off the Press Weekly Instagram Reels Ideas
Looking to shake up your Reels game? You're in the right spot.
Each week, we'll showcase some of the top the Reels trends for small business owners, influencers, service providers, and coaches including weekly trending sounds plus how to use them in your business.
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August 2025 Reels Ideas
August 18
Audio:
Give your audience an easy choice!
Example One: This knowledge-based example shows how easily this trend can be adapted for any niche.
Example Two: This super customized product-based example helps people know if this account is relevant for them or not!
How to use it:
This low-effort, highly adaptable trend is this week’s easiest audio to jump on! Just grab some b-roll (coffee shop shots, desk vibes, walking clips, etc.) and layer on text like: “You can only pick two.” Then list some options your audience will instantly relate to. The magic is in knowing your people so pick things they want but rarely get all at once. Keep it cheeky, short, and true-to-you – and you can always explain more in the caption!
Hook ideas:
Product-based:
You can only pick two: [list of things like premium quality, lowest price, fast shipping etc.]
Service-based:
For [service], you can pick two: [list like done fast, done cheap, done perfectly]
August 4
Audio:
Perfect for adding a sprinkle of ✨magic✨to the grid
How to use it:
This trend is about romanticizing a simple, ordinary moment. Use some variation of “how life sounds when I” as your onscreen hook – for example “how life sounds when I’m using the stress less method.” Focus on a great feeling your product gives people, or the magic of booking a service for something they didn’t want to DIY!
Hook Ideas:
Product-based: How life sounds when I see our [product] out in the wild
Service-based: How life sounds when you want [result] and you discover this account
Example:
We like the playful vibe in this product-based example