May Reels Trends: Hot Off the Press Weekly Instagram Reels Ideas
Looking to shake up your Reels game? You're in the right spot.
Each week, we'll showcase some of the top the Reels trends for small business owners, influencers, service providers, and coaches including weekly trending sounds plus how to use them in your business.
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May 2025 Reels Ideas
May 26
Audio:
🔗 Propaganda I’m not falling for
This trend is just starting to blow up!
How to use it:
You’ve probably seen this trend on your feed recently because it’s such a fun way to share your POV, your hot takes, and your values with your audience – without any complicated dancing or pointing. While we’ve seen a lot of people use audio about “propaganda I’m not falling for” this trend works just as well when you highlight propaganda you are falling for!
Hook Ideas:
Product-based: Propaganda I’m not falling for: (list of hot takes)
Service-based: Propaganda I am 100% falling for as a [your niche]: (list of advice/recommendations)
Example:
This service-based example uses clear and uncomplicated b-roll paired with onscreen text – simple and effective!
May 19
Audio:
Techno beats to give it your audience straight
How to use it:
This trend’s key lyric – “I’m just gon’ give it to you straight” – is perfect for sharing hard truths, hot takes, or blunt advice in your niche. Use it to call out common misconceptions, share something your audience needs to hear, or make a bold statement about your industry. It’s direct, confident, and – when used thoughtfully – builds trust.
Hook Ideas:
Product-based: “I can’t. I have plans on [date]” / The plans: [event or promo]
Service-based: The biggest mistakes I made as a [description] trying to [result]
Example:
The lyrics pair nicely with a “I don’t know who needs to hear this” hook in this service-based example.
May 12
Audio:
🔗 Noooo
An Italian TikTok trend birthed this odd sound
How to use it:
Use this sound over a video of a place or activity you really enjoy, along with a question inviting you to do something completely different. For example, if your product-based business sells sweets, your onscreen text could be “Let’s lay off the sugar this summer.”
Hook Ideas:
Product-based: “Let’s go get [alternative to your product]!”
Service-based: When someone tells me [misinformation or myth in your niche]
Example:
This product-based example takes a more literal approach – and it works just as well.
May 5
Audio:
This audio reminds us of the theme from “Jaws”
How to use it:
There are a few different ways to use this sound. It would be great for soft launching a new offer, highlighting something you overhear that piques your interest or even just something you’re keeping a close eye on.
Hook Ideas:
Product-based: When we’re dying to tell you about our new [product] but we have to wait
Service-based: When you’ve been working on [result] and but you feel [pain point] staring at you
Example:
The sped-up walk in this product-based example adds a little extra interest.